Brand Identity Workbook

Your Customers Are Telling You Exactly What Your Brand Should Say

But You're Not Listening. Here's How to Fix That in 90 Minutes.

Free Download: Complete Brand Identity Workbook for Small Business Owners

The Brutal Truth

You're probably doing at least one of these
(we see it constantly)

❌ You're creating offers based on what makes sense to you (not what they'll actually buy)

❌ Your messaging sounds like everyone else's because you're copying competitors instead of customers

❌ You're one failed launch away from questioning everything about your business

Here's What We Know After Scaling Two SMBs:

The businesses that grow fastest don't guess what customers want.

They ask.

Systematically.

But most "customer research" is garbage—surveys nobody fills out, focus groups that lie, or interviews that tell you nothing actionable.

Introducing the Customer Intel Framework

The exact 5-step system we use to extract buying triggers, pain points, and exact language from your best customers—then turn it into messaging that converts.

In 90 minutes, you'll uncover:

✅ The 3 specific phrases your customers use when they're ready to buy (steal these for your sales copy)

✅ Why your current customers chose you over competitors (your real differentiator isn't what you think)

✅ The objections killing your sales before prospects even contact you

✅ Content topics that generate actual leads (not just likes and shares)

✅ The one question that reveals their biggest frustration (and your next profitable offer)

Time to Complete the Brand Workbook

Time to complete: about 90 minutes

Typical impact: 40-70% conversion improvement

ROI: Usually pays for itself with the first customer

Join 1,000+ business owners who've used this workbook to optimize their marketing spend and accelerate growth.

P.S. The #1 reason businesses fail isn't bad products—it's talking to customers in a language they don't speak.

This framework fixes that.

  • The way you tell your story online can make all the difference. It’s not just about what you say, but how you say it—your voice, your authenticity, and your ability to connect with your audience.

    Ann Handley

  • Your brand is a story unfolding across all customer touch points.

    Jonah Sachs

  • No one will follow you if you don’t know where you are going.

    Jack Trout

  • You have to stay true to your heritage; that’s what your brand is about.

    Alice Temperley